SEO and visual content: How to drive traffic to your site using photos and videos

Regarding search engine optimization (SEO), most people would think in terms of keyterm optimization in text content. But your SEO efforts can be taken a step further through other means. One way to do so is by incorporating visual content to your website.

An often overlooked method, optimizing images and videos for search engines is an effective way to drive traffic to a site. In its official blog, SEOP asserts that images have become the media of choice for many, as shown by the popularity of photo-sharing sites like Tumblr, Pinterest, and Instagram.

Image Source: whitehouse.gov

Image optimization
To make your photos rank high on an image search engine results page, remember that keyword relevance is important to photos as with optimized text. Choose photos that are relevant to the text content of your webpage, and place keywords in the file name and the alt text. Adding captions to the images is also recommended.

Image Source: moreincomezone.com

Video optimization
A Forrester Research study shows that videos are 53 times more likely to generate a first-page ranking than conventional SEO methods. But when it comes to using online video content to pull website traffic, many are still confused as to how it is done effectively. To make your videos work for both viewers and search engine crawlers, there are two things to remember: (1) keyword implementation and (2) linking strategy.

Keep in mind the keywords you’ll be targeting. Use these keywords strategically in the video’s filename, the title tags and metadata, and the URL of the page where your video will appear.

Image Source: optiinfo.files.wordpress.com

To get more people to find you online and to motivate them to backlink, you must formulate a good linking strategy. Whether you’re uploading the video on your site or on Youtube or Vimeo, choose a hosting strategy that aligns with your goals. SEOP suggests linking up the new to other related videos in your media archives, and sharing the video update through your social media profiles for the chance to stream it to a wider range of viewers.

Implementing an SEO campaign can be a murky process for many website owners. SEOP.com shares a lot of great tips on search engine optimization.

Tags: SEO, search engine optimization, images, videos, linking, visual content, website traffic

Search engine what? Notes on a billion-dollar industry

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Search engine optimization is one of those lurking industries that quietly topped the billion-dollar mark only a few years after they gained ground. Its growth is impressive considering it remains a backroom practice, instilled into the wiles of edgier businesses and eluding staunchly luddite entrepreneurs. Yet, even as mom-and-pop products and services are quaint mainstays of modern economies, the resort to modern and Web-based business promotions keeps increasing over the years. In 2012, the industry is worth more than USD20 billion.

Image Credit: upwordsem.com

Growth forecasts are even more bullish as the key results for search engine tools are redefined. Before, the one-track vision of netting more customers from appearances in search results drove SEO strategies. Businesses matured alongside this development; consequently, clientele and competitors became increasingly wired. The traditional marketplace lodged its humdrum into the Internet, and search results were vendors’ hawk cries.


The noise from the melee was both injurious and affirmative to businesses. Since traffic is already there, Web marketers now strobed reputation and brand management. It’s the fish vendor all over again, weaning himself from sticky word of mouth about his catch. Driving traffic to specific products and services is becoming secondary to winning the image game, and generating industry staying power in turn.

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As a result, the new functions of SEO --- that of building up products and services and cleaning out bad raps --- make it seem a standard public relations module. Many practitioners embrace this new job description, believing it allows the industry to transcend either the wisdom of crowds or the stupidity of the masses by a search result click.


SEOP offers more insights on the SEO industry. Visit its website.

Armed to the teeth with social networks: No website is an island

If interconnectivity online means having to be repetitive, then businesses can’t do better than rid themselves of self-consciousness. Online presence, the ethos of Web marketing, is a nag. It’s a surround-bandwidth experience for target markets that follow the same businesses across several social networks like Facebook, Twitter, and Pinterest. The latter are only too happy to create advertising-friendly environs, which nudge the value of their stocks upward.

SEOP Image Credit: sitecoresnippets.blogspot.com

One can imagine how this might be a problem, but it isn’t. There have been complaints of ad swamping in single social networks, but consumers are not likely to mind seeing the same promotions on Twitter as on Facebook. These two social networks were clever enough to chuck ubiquitous ads in their inception and hand the power of subscribing to brand marketing strategies over to their members. It’s like giving TV watchers the push button for ads they want to see, as opposed to imposing them over uniform air space.

SEOP Image Credit: earnnews24.com

Established brands also know better than to pester their markets. While their websites need to be connected to the social networks to receive attention, as well as have complementary social network pages to audit consumer feedback and facilitate customer service, each of their updates is borne of strategies. The main objective is to lure, and they’ll do so with persuasive material. Viral video and photo ads are big productions with aesthetic value and mass sensibility. They’re also the kind of entertainment the consumerist social network generation would want to see.

SEOP Image Credit: ehowportal.com

Read more of SEOP’s take on search engine optimization and search engine marketing at this website.

Crash course: SEOP and SEO for blogs

SEOP is a trusted authority on search engine optimization, social media marketing, Internet marketing, PPC Management, and similar strategies. With over 12 years of experience, the company offers a cost-effective search engine optimization service to help businesses attract new customers by listing them among search top results.
 

SEOP™. Image credit: theamazingworldofpsychiatry.wordpress.com

One common misconception about blogs is that they don’t get as much traffic as websites. The truth is, blogs are more trusted and frequented by consumers because they are deemed to offer more realistic, "unpaid" evaluations on products and services. Knowing this, bloggers have begun to employ search engine optimization techniques to gain subscribers. While this has been effective, some bloggers overdo it, applying every SEO strategy available.

SEOP™. Image credit: brightskywebdesign.com

With their Thematic Optimization™, SEOP helps clients sell products and services with maximum revenue.

The truth is, bloggers need not be an SEO expert to succeed in high Google rankings; they simply need to apply the appropriate techniques:

• Using community-generated keywords: The key to appearing in the top Google results is tagging search terms that visitors actually use.
• Optimizing permalinks: Bloggers often leave their hosting site to assign the URL to their posts without realizing that their site and post’s URLs also double as keyword holders for search engine crawlers. By inserting keywords in blog post URLs, blogs are further optimized.
• Using a straightforward blog theme: Design is important in capturing subscriber attention, but the easier visitors can navigate a blog, the quicker Google can build links to relate keywords to a blog’s content.

By selecting the SEO techniques suitable for a blog and audience, bloggers can optimize their sites at low to no cost with immediate results.

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To read more about SEOP, visit this website.

Building an image: SEOP and putting the team together

SEOP, a global online marketing firm, has mastered the intricate manner by which search engine optimization operates. By the same token, the firm is also aware of how massive the undertaking could be. Beyond strategic thinking, execution is the greater challenge that demands specific skills, talents, and specialization.



SEOP | Image credit: mbrownassociates.com 


Experts from different fields and aspects of Internet marketing are needed to run an SEO campaign. From area strategists to content creators and web developers, people are needed to build well-oiled SEO machineries. This does not mean, of course, that a company ought to hire every fresh talent that appears at its doorstep. SEOP believes in finding people with the proper set of skills to drive a campaign forward.




SEOP | Image credit: quantumshifting.wordpress.com 


Companies with enough wherewithal could easily partner with other SEO firms and rely on its resources. Some choose to hire from within their own teams—content creators and web developers are common stock even in traditional media marketing firms. However, most firms find it necessary to hire people with specific skill sets. After all, it is still best to hire people with definite SEO experience, or those who will need minimum training upon entry. For instance, seasoned SEO writers could cope better with the campaign’s demands than a novelist in search for a new career. In the same vein, managers, link builders, and analysts form the integral structure of maximizing a campaign where experience has a definite advantage.



SEOP | Image credit: info.passageways.com 


Read more about SEOP and its services by logging on to www.seop.com.

Mobile and traditional SEO: SEOP lists their differences

The advent of wireless Internet connection makes it possible for people to access the Web even when they’re away from their computers. According to SEOP, a search engine optimization services provider, this presents a huge opportunity for businesses to reach more people and drive traffic to their brand by creating a mobile Web counterpart to their websites – and this mobile website must be well optimized for search engines.

SEOP | Image credit: bkv.com

In developing a mobile website, site owners and SEO practitioners must be aware of the differences between mobile and traditional SEO:

•Search behavior. People’s search behaviors change when they shift from using their computer to using their smartphones and tablets. The main reason behind this is the size of the device used for mobile surfing – people look for more convenient ways of conducting their online search. SEOP states that instead of going to Google.com to type in their search terms, mobile surfers (1) use Google, Bing, or Yahoo’s search apps, (2) use visual search engines like Google Goggles and Yahoo Axis, and (3) speak directly to the device for Google Voice or Siri to do their searches.

SEOP | Image credit: apple.com

•Search algorithms and indexing. Search engines, such as Google, have set different search algorithms for indexing and evaluating both desktop and mobile websites – Googlebot for the former and Googlebot-Mobile for the latter. Websites that are meant for desktop browsing may not properly render when accessed through a smartphone, so Googlebot-Mobile may not be able to index it, making the website rank low in the SERPs. This highlights the significance of creating a mobile site that’s fully optimized for the mobile interface.

•User experience requirements. The smaller screens of smartphones and tablets limit how people navigate through a mobile site. To enrich user experience, SEOP recommends adding buttons and links that are thumbable, and having on-site elements available so the mobile surfer no longer has to scroll down. By structuring the site’s interface and navigation for easy mobile surfing, large bounce rates and low search rankings can be avoided.

SEOP | Image credit: sitecoresnippets.blogspot.com

SEOP can help your company’s website rank high in the SERPs. Visit www.seop.com for more information.

SEOP: Googling Google

Google is the search engine-temple. SEO companies such as SEOP derive 90% of their work’s worth in Google. Its predominance as a search engine, easily edging out competitors like Yahoo and Bing, has gone as far as to make it a verb.

SEOP™ | Image credit: googinvestor.blogspot.com

Google is therefore the Internet age’s equivalent of TV airspace for commercials. SEO practices are tailor-made to achieve Google visibility for the promotion of businesses and individuals. This is attributed to the scope of Google’s servers and the algorithms it deploys to classify and rank content.

SEO experts have remarked over the years how Google has been evolving, with some contending it’s all for the better. During its infancy, SEO had served the simplistic corporate drive for marketing visibility. SEOP, at one point, admits this as a core strategy of SEO. But with changes in Google’s platform, and the way people conduct searches, SEO operations need to readjust its methods.

SEOP™ | Image credit: blogs.ebrandz.com

Spreading across the industry is a drive to improve the optimization process by integrating relevance to search results. This means much more than having a specific entity’s search result ranking up there. Google’s new approach to Internet searches means to speak more to end-users than simply draw them in by keyword hypnosis.

The rise of user-generated content is also a glimpse of how interactive Internet marketing should be. SEO firms and specialists are not the sole kingmakers on the Internet, but users themselves who promote and support specific industries through their online activities in social media platforms and their personal blogs. Google will be paying more attention to these citizen optimizers.

SEOP™ | Image credit: addyosmani.com

Read more about SEOP, Inc. and the world of SEO at www.seop.com/blog.

SEOP and crowdsourcing: Take one from the masses

SEOP Image Credit: cache.techiemania.com

SEOP, a global leader in Internet marketing and search engine optimization (SEO), adheres to the idea that two heads are better than one—but more heads would be best. The concept of crowdsourcing rests on this principle: to solve a problem, take ideas from various sources of information and choose the one that will produce the best results. Instead of outsourcing specific organizations, information is taken from an undefined number of people interested in a topic at hand.

SEOP Image Credit: cooltownstudios.com

Crowdsourcing involves blasting the problem from a single source, and then allowing responses to come in for solutions. Virtually anyone can contribute to the creation of content, outcome prediction, and informational organization. These are three categories in which crowdsourcing practices are involved. SEOP believes that crowdsourcing can help empower any SEO campaign.

SEOP Image Credit: europarl.europa.eu

Creating a venue for discussions involving any of the three categories of crowdsourcing will increase traffic and draw attention to the website. For sites focusing on creation, it is often not just for content. They likewise focus on product creation. This means allowing visitors to vote, comment, or make suggestions on what products the owning company should develop or sell.

Other sites focus on predictions and this often involves drawing conclusions based on recommendations or votes from visitor of the sites. Other methods of collaboration, such as running virtual fund by creating superior mutual funds collaboratively, are also an example of crowdsourcing for prediction.

Organization by crowdsourcing basically allows users to share information across a variety of interests. Often, the material with most votes of approval is the one that will rank first. Organization lies in the presence of similar interests.

Follow this Twitter page for more information on SEOP.

SEOP.com: How feature articles and interviews can build online authority

SEOP.com has over 12 years of experience in the digital marketing arena. The company offers search engine optimization and marketing solutions to clients from different industries across the globe.

SEOP Photo Credit: 1.bp.blogspot.com

Getting the attention of readers is the first step in generating Web traffic. The book Killer Web Content states that Web content has been an undervalued asset. During the early years of the Internet, websites focused on the technical and visual design. However, as it progressed, experts came to know the importance of quality content.

SEOP Photo Credit: earnnews24.com

In the blogosphere, content may not only pertain to the ability of the writers to keep their readers interested through their own articles alone, it may also require the influence of other people who are being looked up to in the World Wide Web.

SEOP.com identified this technique as “bringing in the experts.” In an article published in its website, the company stated that getting noted experts and celebrities from the same industry can boost a blog’s online authority. This can be done through guest blogging or interviews.

When doing collaborative projects like guest blogging, it is important that the blogger is in the same niche or industry, so as not to defeat the purpose of tapping the right market.

Moreover, an interview is a good way to deliver valuable information to readers, especially if the interviewee has ample knowledge about the field or issues that are to be discussed. Through this, websites do not only get the attention of the readers, but also gives attention to them by relaying facts that can be of use to their work or life in general.

SEOP Photo Credit: techiemania.com

More about SEOP.com can be read at SEOPTM.Multiply.com.

Tweet your way to online success: SEOP on how to use Twitter for SEO

Driving traffic to your websites and engaging your community at the same time can be challenging, and SEOP, one of the world’s leaders in online marketing, strongly recommends the stable, seamless, and organic marriage between SEO and social media. The company suggests utilizing one of the most popular micro-blogging sites, Twitter, to achieve both objectives.

From SEOP™

Having a Twitter profile allows brands to proactively launch campaign strategies to drive online growth, thanks to microblogging site’s massively popular ecosystem. However, simply being on Twitter won’t easily give you the results you expect – like most SEO efforts, it needs careful planning, a mapped out campaign, and an integrated approach. SEOP shares valuable tips for jumpstarting your Twitter campaign:

Identify your goals

Keeping in mind why you’re integrating Twitter into your SEO campaign motivates you and helps you focus on making the right decisions online. Connecting with followers, content dissemination, and driving traffic to websites are the most common goals for brands/companies on Twitter – you may modify these or make your own goals and line up possible courses of action to match each one.

From SEOP™

Build your community

Find where your potential followers are and foster them into a thriving community around your brand. This includes identifying who make up your demographic, because by having a deep understanding of who are in your niche, you can craft strategies that are designed to draw them out, pull them into your fold, and have them happily stay there. Establish a meaningful relationship with your followers.

Develop an engagement strategy

Devise the right kind of approach to appeal to your followers – the language you’ll use, the identity you’ll carry, and the amount of transparency you’ll show. Take advantage of the real-time component of its messaging platform, and determine the best times to tweet and put into motion the best Twitter practices you’ll discover over the course of your campaign.

From SEOP™

Follow SEOP on Twitter for more white hat, up-to-date SEO strategies.

SEOP: Ruling the blogosphere

From SEOP™ Power To Grow

With the advent of social media and the subsequent growth of the blogosphere, SEOP understands that to stick out in the ever-expanding world of blogging, individuals and companies alike must take the initiative to make their blogs just a little bit more different to help them show up where their readers are looking.

Back in the early days of blogging, getting seen was as easy. With little competition, blogs can be spotted quickly using a search engine. This is no longer the case. In the highly competitive world of the blogosphere, where blogs on every conceivable topic imaginable continually emerge, gaining the attention and respect of the readers is a daunting task. Businesses could establish themselves as authorities in their niche if they have a solid online presence in the blogosphere.

SEOP photo credit: flickr.com/photos/cogdog

SEOP lists down a number of suggestions to help companies and their blogs gain authority in the blogging space:

1. Companies, particularly small businesses, should stick to their particular niche market. Campaign bloggers can opt for a broader range of topics, but it is suggested that topics should be chosen from those that are currently in-demand.

2. The content created should be knowledgeable, accurate, and consistent. Readers are attracted to content that has value.

3. The blog should aim to attract the attention of its target market.

4. Experts should be brought on occasion for interviews to provide authoritative content online.

SEOP photo credit: kosmopolito.org

Read more of this topic in detail at SEOP’s official blog.

SEOP: Developing content optimized for the Web

Search engine optimization and marketing firm SEOP expounds on the importance of constructing website content that caters to both human readers and search engine spiders. In spite of the many elements involved in every campaign, at the end of the day, “content is king.” Thus, the company ensures that content does not only optimize keywords and phrases but also provides valuable content. The company’s team of writers constantly produces content-articles, blogs, press releases, and syndicated articles that enhance website traffic and provide readers with relevant data.

From SEOP™

Keywords and Phrases
Typically, site development involves tweaking codes, linking structures, and improving on-page site designs. Whether the task is about launching a client’s initial website or polishing up an existing website, SEOP believes it is quintessential to place search engine techniques at the top of the list when laying out the foundations of a website.

From Techie Mania

Below are some notes about keywords:


1. Proper keyword or phrase placement should be carefully studied.
2. Keywords should be seamlessly integrated into the content.
3. Keyword stuffing should be avoided by supplying the content.


Content
Regularly updated content not only provides significant data, but also attracts spiders, making the website have better chances in ranking high in search engine results.

From SEOP™

Below are a few reminders when structuring SEO-driven content:


1. Appropriate content marketing tactics should be employed.
2. It is best to determine a publishing schedule to ensure the site will be updated regularly.
3. The content should be compelling and would engage readers.

From SEOP™

Learn how you can improve your website content with the help of SEOP. Visit www.seop.com.

SEOP on building online communities

SEOP, one of the world’s leading search engine optimization and online marketing companies understands the value of fostering strong relationships online. Binding SEO with social media marketing strategies has become the norm in the social Web for brand owners who want to reach out to their demographic.

From October 21, 2011

By fusing SEO and social media marketing techniques, gathering followers along the way is expected, which is why it is wise to develop a relationship with them through regular interactions and a steady flow of valuable content. These initiatives can influence loyalty among them, converting them into an army of dedicated friends who can help protect your online reputation.


SEOP shares a few suggestions to help your growing community of online followers grow and thrive online:

From October 21, 2011

*Pull everyone else into your fold, and then unify them into an active community around your brand. Identify the people who make up your demographic – it will help you understand the kind of approach to take in order to appeal to them, as well as the language to use in your content and the types of tools you’ll need to leverage on.


*Feed them with compelling content – something that will grab their attention – feed their curiosity, and answer their questions. This will help create buzz for your brand and allow you to interact with the people who are on the consuming end.


*Make your content easily accessible. Make sure they’re easily searchable online. Take advantage of social media sites to help distribute content or links to pages.


*Accept and respond to comments. Conversations influence the exchange of ideas, enriching the user’s experience with your brand or site.

SEOP Photo Credit: Earnnews24.com

Find more SEO tips at SEOP.com.

Going offline: SEOP on doing things old school

From SEOP

In the new media age, doing things the old-fashioned way seems a bit out of place. That, however, doesn’t stop it from being irrelevant, says SEOP. Search engine optimization need not rely entirely on Web-based tactics alone; Offline SEO, as oxymoronic as it sounds, can greatly enhance any SEO campaign through means usually reserved for old-school advertising.


Take for instance, regular old business cards. The reliable standby for advertising business on an interpersonal level, a business card with website information can be very helpful in generating website traffic. On a related note, conventional networking and events, although more like marketing, can very well do the same thing.

From Pipelines International

Even old-fashioned advertising can work, albeit very passively. While it does not increase rankings per se, distributing the URL through TV, Radio, and Print can greatly increase awareness of the site.


SEOP adds that although the main SEO should remain online, the offline part of SEO can add to the overall effectiveness of the campaign, particularly for niches. And much like traditional advertising, offline SEO relies mainly on constant presence to create a closer tie between the customer and the brand, in this case, the website.

From SEOP

In the fast-paced world of SEO, any means of getting traffic to a website must not be overlooked; innovative, nontraditional means are encouraged. Turning back the clock can be just as good as moving forward. More information on offline SEO can be accessed from the SEOP.com blog:www.seop.com/blog.

Noisy newsfeeds, frazzling online friends: SEOP’s case for social media offenders

No, SEOP—a master of the search engine marketing mechanics—has not issued any social resident a ticket for any Internet-based infraction. But you can. You can now blow the whistle and blast the siren to stop all the social media noise that may be blocking your brand marketing success, or hampering your personal browsing time.

From a blade and some blood

Thanks to the ingenuity—peppered by a good dose of humor—of the team at Knock Knock, a California-based creator of fun and functional real-life notepads, the virtual world may have just been treated an upgrade on civilization. The company gives you your own version of citizen social media cop: Social Media Citation, a 50-sheet actual notepad that resembles the citations issued by police officers to civil offenders.

From Hannah Bob

SEOP likes the comprehensive list of ground rules adopted by the nifty gift item. There is something on it for the perennial poker who floods your notifications inbox, the crafty social gamer who pollutes your newsfeed with requests for virtual items, and the photo fanatic who tags unflattering images of other people. The guilt extends to "Cultural, political, and/or racial insensitivity and Excessive vulgarity."

The citations can be sent to friends in good fun, but it very well reminds everybody that though the social media etiquette may have remained unwritten yet, there are no excuses for online habits that go out of point and may even possibly spoil a good SMM campaign. As the handy notepad puts it,

“The same ground rules that apply to face-to-face interactions apply online, and committing the [infraction/s below is/are] just as uncouth or downright boring. Remember, when you post something to your wall—we can see it.”

From SEOP IMAGES

Visit www.seop.com/blog for more practical tips on how to navigate the social media market.

Writers, hear ye: SEOP lists the best writing practices for producing multimedia content

From SEOP IMAGES

If you are a blogger, content developer, or copywriter, you too are aware of the many challenges that writing can bring. SEOP, one of the world’s leading search engine optimization and marketing firms, cites that pressures brought about by deadlines, writing about alien niches, and being trapped in the pothole called writer’s block are among the many factors that make content production more difficult than it already is. The following are some of the best writing practices that can help you make the whole process of content creation easier.

From SEOP IMAGES

• Plan the content. Procrastination results to cramming. It is advisable for writers to take on tasks as soon as they come. That way, the content will be finished early and you will have enough extra time to do other things. According to SEOP, planning content ahead of time will let you keep up with blogging schedules, and help you map out content strategies and search for interesting content for your readers ahead of time.

• Don’t obsess over unpublished content. Many writers waste time fussing over their written content – changing terminologies, rearranging words and sentences, even rehashing entire paragraphs. The best thing for you to do is review your work, send it to the editor, and make changes or revisions following the editor’s notes.

• Always create an outline. A well-balanced content is a result of a well constructed outline. An outline will provide the direction for you and your write-up to prevent misdirecting tangents and keep your concentration on your topics and goals.

From SEOP IMAGES

• Arm yourself with the right tools. Know your way around your topic by doing a thorough research and gathering important information and relevant details. SEOP also notes that understanding HTML and how it works are also important. Even knowing the basic codes will help you modify your posts’ layout. You can change format fonts, include tables and multimedia elements in your post, and personalize other on-page objects.

For more tips about content writing and SEO, visit www.seop.com/blog.

Vanishing the Dry Writing Spell: SEOP Shares Tips on How to Get Fresh Blogging Ideas

SEOP, one of the world’s top online marketing firms, knows that in order for you to keep your website relevant online and give search engines something to index on a regular basis, it is best to keep a blogging schedule and update the site content regularly. This also allows you to develop a cult following, which will eventually result to an increase in your site’s online presence helping it climb up search engine results pages.

From SEOP IMAGES

Updating the content of a website can be difficult at times especially when bloggers like you are having a hard time finding new topics to write about. One of the worst and most difficult challenges that writers encounter is having the proverbial "writer’s block." To get out of the writing funk, SEOP suggests you try the following:

• Stop and take a break. To get your creative juices flowing again, have a change in scenery by taking a short walk, listening to some music, reading a book, playing around social media websites, or doing some doodles. Do anything that will keep your mind off the workload for several minutes to an hour. Taking a break will help refresh the mind and prepare it to go back to work with a clear head and hopefully new writing ideas.

From SEOP IMAGES

• Repurpose old content. Backtrack your older blog posts where you might pick up a couple of fresh ideas and turn them into other media forms.

• Take a different direction. Explore other sides of your previous blog topics. This can influence discussions among your blog followers.

• Take the Devil’s Advocate. Challenge your own opinions from your old blog posts. Taking the opposing side of your own standpoint lets you explore the pros and cons of your opinions. This will present an unbiased and more balanced view on any topic.

• Do more research. Another tip SEOP gives on how to get new ideas for blogging is taking an old topic and expounding it further. Research for more proof from highly reliable sources such as experts and scholars involved in your topic.

• Turn old content into other forms. Translate your previous content into videos, podcasts, and charts to provide better context about the topics you are discussing. Visual and audio presentations are something your visitors can consume and come to, plus they provide a break for the eyes and help layout a page.

From SEOP™

Log on to www.seop.com for more.